Someone like me: The role of consumer brand engagement and social identification in the perception of luxury brand users

Artykuł naukowy w czasopiśmie recenzowany

Czasopismo: Journal of Consumer Behaviour (ISSN: 1472-0817)
Współautorzy: Paweł Fortuna
Rok wydania: 2022
Tom: 21
Numer czasopisma: 5
Strony od-do: 1190-1202
Dostęp WWW: https://onlinelibrary.wiley.com/doi/full/10.1002/cb.2071
DOI: 10.1002/cb.2071

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Cytowanie w formacie Bibtex:
@article{1,
author = "Wiktor Razmus and Paweł Fortuna",
title = " Someone like me: The role of consumer brand engagement and social identification in the perception of luxury brand users",
journal = "Journal of Consumer Behaviour",
year = "2022",
number = "5",
pages = "1190-1202"
}

Cytowanie w formacie APA:
Razmus, W. and Paweł Fortuna(2022). Someone like me: The role of consumer brand engagement and social identification in the perception of luxury brand users. Journal of Consumer Behaviour, 5, 1190-1202.