Does Ethical Ideology Really Matter in Consumer Responses to Corporate Wrongdoing? The Effects on Trust and Word-of-Mouth Recommendations
Artykuł naukowy w czasopiśmie recenzowanyCzasopismo: Journal of Marketing and Consumer Behaviour in Emerging Markets (2449-6634) Współautorzy: Alicja Węgierak
Rok wydania: 2025
Strony od-do: 14-25
Dostęp WWW: https://press.wz.uw.edu.pl/cgi/viewcontent.cgi?article=1162&context=jmcbem
DOI: DOI: 10.7172/2449-6634.jmcbem.2025.2.2
Cytowanie w formacie Bibtex:
@article{1,
author = "Grzegorz Zasuwa and Alicja Węgierak",
title = "Does Ethical Ideology Really Matter in Consumer Responses to Corporate Wrongdoing? The Effects on Trust and Word-of-Mouth Recommendations",
journal = "Journal of Marketing and Consumer Behaviour in Emerging Markets (2449-6634)",
year = "2025",
pages = "14-25"
}
Cytowanie w formacie APA:
Zasuwa, G. and Alicja Węgierak(2025). Does Ethical Ideology Really Matter in Consumer Responses to Corporate Wrongdoing? The Effects on Trust and Word-of-Mouth Recommendations. Journal of Marketing and Consumer Behaviour in Emerging Markets (2449-6634), 14-25.